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- Get great SEO! All include targeted keywords
- Drive traffic to your site(s)
- Help people get to know you and your business
- Use in all sorts of places
Which Video Type(s) Do You Want?
Mix and match! You can use a video to:
- Showcase your products
- Showcase your services
- Show people how to use what you sell
- Show testimonials
- Attract people to your site
- For presentations
- To build credibility
- For viral marketing
- For promoting affiliate products
Benefits of a Video Presence
You can create backlinks to your site using videos, thus helping search engine optimisation and helping drive traffic to your site.
In addition, with YouTube, you can link one video to another meaning people can go from one to another of your ‘showcases’. You may, for example, have one showing a product, another demonstrating it, another showing advanced use, and another showing how to get to your premises.
You can upload your videos to many video sharing sites and, of course, your own sites. You can set them so they can be viewed by all, or just invited guests. In fact, depending on why you’ve made the videos/what outcome you want, you can make each ‘invite-only’ a free or paid for video.