Tag Archives: cinnamon edge

The Towergate Accumulator Challenge 2011

The Towergate Accumulator Challenge 2011 The Fifty Quid Challenge (our name for the Towergate Accumulator Challenge) launched this evening! Participating businesses will be given £50 each by the generous Towergate CEO Paul Whittaker – each business then seeks to get … Continue reading

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Google Places – Why You Need to Get YOUR Listing and Optimise It

Cinnamon Edge Places Workshop Google Places is that part that pops up on page one for many searches – it currently comprises: A map on one side and details of up to seven of those businesses on the other The map has pointers … Continue reading

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Automate Your List Building?

Here’s a copy of the talk we did at October’s First Friday Club with the Bury St Edmunds Chamber of Commerce. It was on why you need to build a list and how to automate the process. (If you want … Continue reading

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Increase Your Sales Quickly – Follow Up Several Times With Each Prospect & Client

There is a tradition in marketing that says that you need an average of at least seven contacts with a potential customer before you get a sale. It might go something like this:  The potential customer calls or emails you … Continue reading

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Tricks of the Mind

If you understand what it is that makes us respond, you can use the knowledge to develop your marketing approach. Here are a few pointers: Your brain has three main areas. The outer cortex is known as the ‘new brain’ … Continue reading

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4 More Ways to Market Yourself For Free

We spoke in the last article about three ways to market yourself in a low cost or free way. Here are four more.

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Listening Get Results

Active Listening  A marketing friend said to people he mentors, “Can you ask a lot of questions?”  I think a good part to add to that must be, “Are you a good listener?”  It’s very easy, when someone has just … Continue reading

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Why You Need to Watch Out for Competitors

When you’re working out what marketing you’re going to do when, keep in mind future scenarios, and play a ‘what if’ game.

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Social Media Revolution: Make Sure You Get Your Spot!

If you’re not using social media in your advertising, you’re missing out:

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Where is YOUR business on Google?

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What Every Company Should Know About Using Social Media and Twitter During A Recession

Not using social media marketing yet? Now’s the time to start. Enjoy this helpful and succinct slide show! (Remember, though, it’s just part of an overall marketing plan.) What Every Company Should Know About Using Social Media and Twitter During … Continue reading

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The Socially Powered Enterprise – what it is and why it matters

Are you using social media marketing in your business? No? Well, then think again. Stunning stats in this presentation – including the one which says that this year, 2010, Millennials (the X and Y generations) will surpass the Boomers’ generation in the … Continue reading

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