Tag Archives: Cinnamon Edge Consultancy
Increase Your Sales Quickly – Know Your Clients
It’s no good having a great USP if you don’t know much about your potential clients. Being the cheapest printer in the area might not matter if your prospects are well-off professionals: they may go for the printer who goes … Continue reading
Posted in Cinnamon Edge Consultancy, Positioning, Selling to Prospects, USP, Your Products
Tagged Cinnamon Edge Consultancy, Clients, people, place, Positioning, presence, price, process, products, promotion, purpose
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Social Media Revolution: Make Sure You Get Your Spot!
If you’re not using social media in your advertising, you’re missing out:
Posted in Social Media
Tagged advertising, cinnamon edge, Cinnamon Edge Consultancy, Social Media
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Create Your Niche
How could you adapt this tip to your business?
Posted in Cinnamon Edge Consultancy, Niches, USP
Tagged Cinnamon Edge Consultancy, Niches, Video
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Are Your Business Reward Systems COSTING You?
A lot of businesses use motivators to, well, motivate their staff. You may well be one of them. However, research shows that… Contingent motivators can do harm That’s right – carrots and sticks don’t work! Many businesses give incentives to … Continue reading
SEO Needs Patience!
Sorry, but SEO doesn’t always happen overnight. Brad Gosse says it for us: And just using SEO to solve all your business problems won’t work either! Think carefully, and include it as just a part of your marketing mix.
Posted in Cinnamon Edge Consultancy, Marketing
Tagged Cinnamon Edge Consultancy, Marketing
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Getting People (‘Traffic’) to Your Site…and a Caveat
There are many ways to get visitors to your site, including: Pay Per Click (PPC) advertising Inbound links from other, relevant or complementary, sites Articles (online and offline) Email marketing (more to come…)